On the move

No Address, Same Regulars

A van, a round, a customer’s driveway. The card gives people a way to find you tomorrow that does not depend on them remembering to look.

Who this is for

The address changes, the customers do not

Either the shop is a vehicle that parks somewhere different each day, or the work happens at the customer’s house. Either way there is no door with your name on it for anyone to walk back into.

Coffee vanFood truckIce cream round Mobile car wash or valetingMobile groomerMobile hairdresser or barber CleanerGardener or handymanRepairs at the customer’s door
Check first

How Do People Know Where You Are Today?

Tap everything you use now. Most ways of telling people rely on them thinking of you first — which is the whole problem.

Nothing picked yet

None of these are wrong. The question is only whether anything you have arrives on its own, on the day, without being looked for.

Your shape, your settings

Two Ways to Be Mobile

A coffee van and a mobile groomer are not the same business. Pick your shape and how often a customer needs you, and the setup changes with it.

A customer needs you about every
1 week
🚦Brew Busnow

Suggestions, not rules — your own menu and prices decide the details. Everything named here is a setting that exists, not a plan we invented for the page.

When there is no address

Four Things That Change on the Move

Most loyalty advice assumes a door, a counter and a till. Take those away and four things work differently.

A location in the platform is a fixed address with a fixed radius of about a hundred metres, and the message fires whenever someone walks through that spot — on Tuesday when you are there, and on Wednesday when you are twelve miles away.

Instead: a manual push, sent when you park or scheduled the night before. It reaches both phone types, says where you actually are, and costs nothing.

How push notifications work →

A post at seven in the morning is read by whoever happens to open the app. A push arrives on the lock screen of everyone who installed your card, whether they were looking or not.

Do this: one short push per pitch — where, until when, and one reason to walk over. Send it as you set up, or schedule it the evening before with the date and time.

Timing a push well →

There is no counter to leave a card holder on, and no waiting area with a table tent. The code has to live on whatever the customer already looks at.

Do this: a printed code on the van, on the cup, on the invoice or the job sheet you hand over. If their camera fails, look them up in the Scanner App by name, phone, email or card number instead.

Signing people up in a queue →

The Scanner App is a web app that opens in a phone browser, so the van needs no till, no tablet and nothing bolted down.

Do this: keep it signed in on the phone you already carry, and type the amount at the scan if you want spend-based earning or an average check worth reading. Kiosk mode is the one thing that does not travel well — it expects a device sitting somewhere for customers to scan themselves.

See the card types →
Kit for the round

Seven Things Before You Drive Off

Tick them off once. After that the whole thing lives in a pocket.

0 of 7 done
How you will know

Three Numbers Worth the Diesel

A round is a set of bets on places and days. These three tell you which bets are paying.

Repeat visits Customers who came back

The one that decides whether a pitch is a stop or a one-off. A busy pitch full of strangers every week is a queue, not a round.

Engagement rate Visits in the period ÷ all your customers × 100

How much of your list actually turns up. If it slips while the list grows, you are collecting sign-ups rather than regulars.

Installs per link Sign-ups per pitch or round

One link per stop, each with its own QR code and its own count. This is how a hunch about the industrial estate becomes a decision.

Then pick a goal

What Do You Want It to Do?

Once the card is on people’s phones, each page below shows the settings that move one number.

On-the-road questions

What Owners Ask Us

No. A location is an address you type in once, with a radius fixed at about a hundred metres, and it only works in Apple Wallet. It also fires every time a customer passes that spot, whether you are parked there or not. For anything that moves, a manual push you send yourself is both cheaper and more honest.
Give each pitch its own sign-up link and QR code — that part is free and tells you which stop brings people in. A map pin is only worth it for a pitch you hold most days, and even then expect the message to reach people on the mornings you are elsewhere.
A phone with a browser and a printed code. The Scanner App is a web app, so there is nothing to install and nothing to plug in, and you can add it to your home screen. Type the amount at the scan only if you want spend-based earning or an average check on your dashboard.
Not as a stamp card — six visits would take three years, and nobody believes a promise that long. Use cashback or a coupon so the value is immediate, then let a Workflow hold a Wait step for the months in between and send the reminder when the service is actually due.
That is the normal way round: they scan your printed code and the card installs on their own phone. If you already have their number or email from booking them in, you can send them the install link instead — that needs your own SMS or email provider connected.

Take the Counter With You

A printed code on the van, a phone in your pocket, and a way to tell every regular where you are parked tomorrow. Try it for 14 days — no card needed.